Creating a Facebook Business Account is a straightforward process that enables you to manage your business’s presence on Facebook and other Meta platforms like Instagram. Here’s a step-by-step guide:
Go to Business.facebook.com: Use your web browser to navigate to the official Facebook Business website.
Create an Account:
Click on the “Create Account” button.
Enter your business information: You’ll be asked to provide the following:
Business name
Your name
Your business email address
Click “Next”
Add business details: Fill out the remaining details:
Business address
Business phone number
Click “Submit”
Verify Your Business: To ensure the authenticity and security of your business account, Facebook might require you to verify your business. This process typically involves providing documentation like your business registration or tax ID.
Once you’ve completed these steps, you’ll have a Facebook Business Account. This central hub will allow you to:
Manage multiple Pages and ad accounts: If you have more than one Facebook Page or ad account, you can organize and manage them all in one place.
Grant access to team members: Control who has access to your Pages, ad accounts, and other assets, assigning specific roles and permissions.
Utilize Meta Business Suite: This comprehensive tool lets you manage your Facebook and Instagram presence, including posting, messaging, and analytics.
Important Note: Remember that a Facebook Business Account is different from a Facebook Page. The former serves as a management tool behind the scenes, while the latter is the public-facing profile of your business.
Additional Resources:
For a detailed guide with screenshots, you can check out Meta’s official help center: https://www.facebook.com/business/help
Many online tutorials and videos can walk you through the process, including on YouTube.
Remember: If you encounter any difficulties during the setup process or have specific questions, don’t hesitate to reach out to Facebook’s support team or consult additional online resources.
There are many more factors to keep in mind when starting and running an Adwords campaign. I’ll be covering more common mistakes and how to create your first profitable campaign throughout this article. Starting with how to approach Adwords.
Make it easy for customers to contact your business.
Before you start getting new clients, establish an online presence for your business with a Facebook Page that tells your customers everything they need to know about your business. Then, add an action button so customers can contact you directly.
Grow your customer base online with lead ads.
Lead ads allow you to request contact information directly from interested customers. Use a contact form to collect information from the customers most likely to be interested in your products or services.
Connect with interested customers immediately using messaging tools.
Use ads that click to message to connect with new customers and generate new business over chat.
Make it easy for people to contact your business, place an order or receive more information with call ads.
Gather your brand collateral.
Before going to Facebook, you need to have all your materials at your fingertips so that once you set up the page, you can easily add individual page components.
Gather as much of the following as possible:
Elements of your brand’s identity, including the name, logo, fonts, colours, graphics, and messaging guidelines
Company images, including headshots of everyone on your team, as well as a group shot
Product images and descriptions
A short description of your business that introduces page visitors to what you offer
Content marketing pieces, including videos, links to landing pages and blog articles, customer stories, etc.
Your website’s URL
Contact Us
We offer paid services to set it up correctly.
Mobile: +356 99828299
Office: +356 21374755
San Gwann, Malta
